The Shoe That Fits Only You Now Lives on Fifth Avenue
Roger Vivier has set up Atelier Vivier inside Saks Fifth Avenue in New York, and it is the first time the made-to-order service has been offered anywhere in the United States. The premise is the one every red carpet dresser secretly wants: a shoe or a handbag put together to your own specifications rather than pulled from the shelf. Shoppers can shape both categories, footwear and bags, to their taste. For a house that has long been a fixture of the archive, the interesting part is that the decision now sits with the client standing in the store. The New York location keeps that small act of choosing within reach of anyone passing through Saks.
With reporting from WWD.