The Guest List Goes Digital: A New App Puts Tastemakers at the Table

A new invitation-only app has arrived for the people who set the tone, offering complimentary dinners and reduced rates on hotel rooms to a hand-selected roster of trendsetters. Behind it are people from the hospitality business, the ones who decide every night who gets the corner booth, and here they've turned that instinct into a members' list. From Palm Beach to Beverly Hills, any good host knows a room is defined by who walks into it, and this is that idea made official, with a free meal attached. Consider it the modern version of a well-placed name at the door.

With reporting from WWD Fashion.