The Archive Moves Indoors: Pacsun Gives Pre-Owned More Floor Space for Fall

Pacsun is making room for the already-worn. Its PS Vintage concept, the corner of the shop devoted to pieces with a previous owner, is growing inside the retailer's stores as the fall season opens. The move answers a shopper who increasingly wants a garment with a past and is willing to look for it next to the new arrivals rather than at a flea market. For the archivist in all of us, it means the hunt for a find with real provenance now happens under store lighting, with a fitting room nearby. Pacsun's wager is that the next great piece in your closet has been worn once before.

With reporting from WWD.