Gap Takes the Whitney's Lichtenstein Show Off the Wall and Onto the Rack

A Manhattan museum and a national clothing retailer have found common ground in Roy Lichtenstein. The Whitney Museum of American Art is pairing with Gap on apparel drawn from the artist's work, timed to the institution's forthcoming exhibition "Roy Lichtenstein: Like New." Meg Onli, who holds the Nancy and Fred Poses curatorship, and Jack Sachs, who oversees the museum's retail and licensing business, have spoken about how the paintings were translated into garments. For readers who follow what the city's cultural institutions build, buy and license, it is a reminder that a museum's holdings can travel well beyond its galleries.

With reporting from Surface.